This homeless shelter wants you to stop donating to the homeless.

Weingart Center ”Don’t Make a Donation. Make an Investment.”

Donations are just a temporary band-aid on the epidemic of homelessness in Los Angeles. Weingart Center programs get people get off the streets permanently with support for mental health issues and addiction, job training, and housing placement.

We disrupted the conversation by framing homeless people as investments in your city and a better future. Because getting the homeless off the streets doesn’t just benefit them, it benefits all of us.

CASE STUDY

STUNT & BRAND FILM

INVESTMENT PROSPECTUS | Sent to previous donors and prospects.

TWITTER OUTREACH CAMPAIGN

#4 WORLDWIDE ON REDDIT

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WGU "Ambition Never Rests"