A dog treat brand that sniffs out the truth in pet food.
Nose of Justice
After years building brands for others, we're building our own – for dogs. Nose of Justice is a dog treat brand led by a corgi on a mission to bring transparency to pet food.
Brian’s rescue corgi, Churro, was the inspiration for the brand personality and packaging. He’s sniffin’ ass and takin’ names. Bringing realness, truth, and justice to an industry known for questionable manufacturing practices and being full of… well, who knows what. Because dogs deserve treats that are exactly what they say they are – and nothing more.
Dogs v. Unexpected Meat
Regulators weren’t paying attention to unexpected meat in dog food. So we sent unexpected meat directly to their doorstep – and sparked regulatory action.
We brought a taste of justice to the streets.
And cultivated Churro’s personality on social media to take on dog issues, big and small.
Man’s best friend.
Big pet food’s worst f*cking nightmare.
